The first-ever text sent carried the message “Merry Christmas.” This was way back in 1992, which was 31 years ago, to be precise! Since then, text messaging, particularly group texting apps, has come a long way and has become a crucial part of everyday digital communication. Whether you possess the now indomitable smartphone or the not-so-smart phone of the 2000s, you can always send a text message!
Businesses have also realised the importance of texting for customer communication. Text messages get read within 5 minutes of delivery and have a 98% open rate! It can be used for various communication purposes, such as marketing campaigns, customer support, notifications, surveys, reminders, etc.
What is a group texting service?
Group text messaging service, as the name says, allows you to contact all your required contacts at once. Unlike standard group messaging, which involves sending messages to a group of contacts in the same thread, business group texting allows you to send text messages to each contact individually. To send those group texts, you need a group text message app.
What is a group texting app?
A group texting app or mass texting software facilitates group text communication for businesses. You might have come across the words “mass texting” or “broadcast texting,” which also seem to convey the same message as group texting.
Let us dive deep into the top 12 group text message app that can help you streamline your workflows and engage seamlessly with your customers.
| Software | Features | Overall Rating | Customer Service | Ease of Use |
| Emitrr | 4.8 | 4.8 | 5 | 4.8 |
| EZ Texting | 4.2 | 4.3 | 4 | 4.3 |
| SlickText | 4.8 | 4.9 | 4.9 | 4.9 |
| Simple Texting | 4.5 | 4.7 | 4.8 | 4.7 |
| Text-Em-All | 4.6 | 4.7 | 4.6 | 4.8 |
| Podium | 4.3 | 4.3 | 4.1 | 4.4 |
| Textedly | 4.4 | 4.6 | 4.5 | 4.5 |
| MessageDesk | 4.6 | 4.8 | 4.8 | 4.8 |
| Textline | 4.7 | 4.9 | 5 | 4.8 |
| Text Request | 4.4 | 4.6 | 4.3 | 4.5 |
| TextUs | 4.6 | 4.8 | 4.8 | 4.8 |
| Avochato | 4.5 | 4.7 | 4.8 | 4.7 |
Key Highlights:
Read receipts are a very important feature when opting for the best group texting app, as it help inform the sender if the recipient has received the message and read it. Imagine a scenario where an emergency notification was sent to a group of people. In emergencies, it is important to know whether everyone has received the message and read it. The read receipts feature will be of great help!
Scheduling features allow users to send messages at a later time. This feature can be especially useful for customer communication involving reminders and time-sensitive information. Autoresponders allow you to send a text message every time you miss a call, which also ensures that your clients feel heard every time they call you. Having both is a necessity for the best group messaging app.
Personalization becomes handy when it comes to connecting with your clients, customers, and patients, as it ensures a personal touch that makes them feel valued. Personalization features allow the sender to address the recipient with details such as first name, and last name, or use other relevant properties. This helps in creating a more personal touch with the recipient. Hence, it is important to look for a group texting app that offers personalization features.
File sharing is yet another factor to consider when searching for group text messaging services. This option can be present in the form of attachments. Having the feature to attach documents and files will allow users to share important files and information with customers.
While opting for a group messaging app, it is important to search for software that has intuitive features that are easy to use so that you do not end up facing trouble while using the app and connecting with customer support now and then. Ease of use is vital but quite underestimated, but if considered seriously, it can be a game changer for your business.
With automation, you can communicate with customers by clicking a button. No human intervention will be needed. For example, a reminder automation system will automatically send reminders to the database by integrating with the CRM. All you would need to do is turn on the automation! Hence automation features are crucial if you are looking for an app for group texting.
While looking for a group texting service, it is important to go for software that offers seamless integration capabilities. Easy integration with your existing CRM, ticketing platform, system of record, etc. is indeed a must-have.
When it comes to an app for group texting, it is vital for you to look for an app that adheres to legal rules and guidelines, and any conversation containing PHI (patient health information) must be encrypted as per the HIPAA guidelines. So look for a group text message app that provides end-to-end encryption.
Emitrr is customer communication and interaction software and the best group messaging app with a myriad of texting-rich features. The group texting feature offered by Emitrr is one of the best in the game! It has the separation you would want for group texting and mass texting. Both of these features are available, and you can use either according to your preference.
EZ Texting is an all-in-one group text message app and text marketing solution for businesses. EZ Texting also offers some great group texting features. EZ Texting allows the integration of contacts directly from your CRM. This will make text communication with your customers easier and quicker. You can achieve one-on-one communication with your customers entirely through the group texting service.
SlickText is a group messaging app that helps facilitate customer communication. It is a mobile marketing tool that offers businesses solutions to communicate effectively with their customers. Mass texting and group texting are pretty much the same in the SlickText platform.
SimpleTexting is one of the apps for group communication for businesses and organizations. Simpletexting’s group text service lets you reach large groups of people with a single text. Coordinate teams, send alerts, or stay in touch with customers using SMS group texts.
Text-Em-All is one of the group messaging apps with a focus on mass texting features. Text-Em-All allows businesses to send personalized, informational, and emergency text messages (and calls) fast. Group texting features come under Text-Em-All’s mass texting service. The mass texting service of Text-Em-All allows the fast delivery of personalized, informational mass text messages to contact groups of any size.
Podium is a marketing and communication platform that uses text messaging to help local businesses attract more leads, convert leads at a higher rate, and retain more customers. Podium users can send group text messages through its text marketing feature.
Textedly is one of the best apps for group communication, suited for small businesses. Textedly is a good option for growing businesses, with its varied pricing plan. As your business expands, you can move on to higher plans that suit your needs. It is seen as one of the most affordable options for growing businesses.
MessageDesk is a group text message app ideal for local businesses. MessageDesk serves tradespeople like plumbers, contractors, maid services, and landscapers, as well as professionals like lawyers, attorneys, and CPAs, and nonprofits, churches, and other organizations. It allows users to unify text conversations, connect teams, reach more people, and broadcast at scale, along with sending broadcast text or group texts to the entire customer list for text message marketing campaigns, special offers, updates, alerts, etc.
Textline is an app for group chat that is ideal for modern customer support, sales, and logistics teams. Textline is a platform that teams can use for collaborative work. Textlines’s group texting feature can be used to create groups with either your customers or your employees. Basically, Textline’s group text message app is a many-to-many approach that keeps all recipients and their replies in a single text thread.
Text Request is an app for group communication built for customer engagement. Text Request is designed to scale with its customers, from one person handling a few conversations to thousands of employees sending millions of messages. With Text Request’s mass texting feature, you can send one message to multiple people and no one else can see who else got it.
TextUs is a business text messaging platform and an app for group texting built specifically for inside sales, recruiting, and customer service teams. TextUs is mainly used by these businesses: staffing and recruiting, HR, financial services, healthcare, inside sales, SaaS, property management, higher education, and Non-profit organisations.
Avochato is a group text app for businesses, teams, marketers, and contact centres. Users can segment, import, and broadcast to their contacts to scale team communications with Avochato. It has a dedicated broadcast texting feature, with which you can send one-to-many messages at the click of a button. Industries using Avochato include e-commerce, insurance, home care agencies, realtors, auto dealerships, delivery and logistics companies, and more.
Now, with the best group texting app, you need not send out emails that might sit unopened in inboxes, a group text message can deliver the news straight to everyone’s phones in real-time. Whether it’s a new policy, a change in office hours, or a big company announcement, group texting ensures that everyone stays informed promptly. It’s like having a direct line to everyone’s pocket!
Group messaging apps can be a game changer for your business when it comes to diversifying your marketing efforts, as it is not only about emails and social media posts anymore. By including the best group texting app in your marketing strategy, you can reach your audience in a more personal and immediate way. You can send out special promotions, discounts, or event invites directly to your customers’ phones. This not only increases the chances of your message being seen but also adds a personal touch that can enhance customer engagement and loyalty.
Be it a business owner or a healthcare professional, emergencies can be with everyone, and during emergency situations, every second counts, and you might miss giving those updates to your clients, patients, or customers. But with group SMS apps, say goodbye to it, as group text messaging allows you to swiftly communicate critical information to your team or customer base. Whether it’s a weather-related closure, a safety issue, or any urgent matter, you can ensure that everyone gets the message right away.
Keeping your employees in the loop is crucial for a smooth-running organization. An app for group texting makes it easy and smooth when it comes to sharing information, important updates, project status and meeting reminders. It is indeed a really quick way to ensure that everyone is on the same page, which also results in minimising delays. Additionally, it is a very efficient way to maintain team communication.
Each business on the planet most of the time relies on timely payments from patients, clients, or customers, and apps for group chat make it handy. It allows you to send friendly reminders to make sure that the payments are made on time. This also helps in improving cash flow, which also results in reducing the need for more formal collection methods. A simple text reminder can be a gentle nudge that helps keep your accounts in good standing.
Feedback and surveys are key factors when it comes to any business if you want to know how your customers or employees feel about a recent product or service. Here is when the best app for group communication comes into play, as it helps you send out surveys and gather feedback quickly. Immediate feedback can be crucial for making informed decisions and improvements
Customer engagement plays an important role in the whole cycle of marketing, as engaged and content customers, clients, and patients in turn become loyal customers who also refer you to their known networks. There is a wide range of uses for group SMS apps to enhance engagement with your clients and customers, such as sending out ongoing special offers, new updates, important reminders, and a lot more.
If you want to connect with your customers directly, then say a big yes to the best group messaging app, as texts indeed have a high open rate, which also increases the chances that your customers actually read your marketing message. Not only this, you can also personalize your messages based on the target audience and other information related to them, which will double your marketing results efficiently.
A study conducted by MobileSquared says that most people open text messages in three minutes. In today’s fast-paced world, everyone prefers instant messaging and quick communication, and the best group texting app makes sure that your messages do not get delayed by sending off messages, updates, and information very swiftly. Additionally, you can also schedule the texts at a particular time whenever you want to send them, which results in quick customer communication and enhances customer engagement.
Text messaging isn’t effective as a one-time communication channel, it works when used for ongoing engagement with your customers. Sending a single deal and then never texting your mobile subscribers again misses the potential of this medium. Instead, by sending two to four messages a month, you can maintain a consistent connection with your audience, which results in long-lasting and loyal relationships. This is what every business wants, and the best group text app excels at it.
Text messages offer a wide range of benefits as a single tool, but they also work tremendously well when coupled with cross-channel marketing efforts. Integration with your mobile program across multiple channels is very easy with a group text message app. You can either include a keyword or a code to text in both print and digital ads, encouraging more people to subscribe to your mobile list. Multiple channel support not only caters to customer attraction but also helps boost brand awareness.
Your decision to choose between a paid and a free group messaging app purely depends on your use case. The table below demonstrates the differences between a paid and free group text message app and will help you make an informed decision:
| Basis | Free Group Texting App | Paid Group Texting Software |
| About | Mobile application wherein messages are sent and received over the internet | Text-only software application |
| User-intent | Both the sender and the receiver need the app | Only the sender needs it as the messages will go into the receivers native SMS inbox |
| Features | Limited features: Read receipts File sharing | Advanced features: Custom templates Scheduling messages Assigning conversations Automating texts etc. |
| Cost | Minimum cost involved | Monthly subscription fee/one-time payment |
| Examples | WhatsAppTelegramSlackMicrosoft Teams | EmitrrEZTextingTextMagicTextedly |
From the table above and the detailed analysis, it is clear that Emitrr is the best group texting app as it retains a fine balance between all the essential categories by scoring the highest in the number of features it offers and the customer service rating and scoring the second highest in the remaining categories of overall rating and ease of use. Here are some elements that make Emitrr the best group messaging app and why it stands out from the rest:
Let’s have a look at how each of these features functions in Emitrr.
Emitrr understands the problems of businesses and addresses the problems of hidden charges to make sure that you do not feel cheated. Hence, we ensure that we remain transparent with you and maintain flexible pricing without compromising on quality. We offer the best group messaging app in affordable price with no hidden charges.
Emitrr has robust customer support, which ensures that in case of any issue, we help you out instantly with the solution. Not only this, we also offer empowering training to ensure that you know how to do the initial set-up as well as easily operate it as per your requirements. Our customer support has gotten 5 out of 5 stars on some reputable platforms, such as Capterra. With Emitrr’s group text messaging service say yes to comfort and say bye to hassle.
With Emitrr’s sequence feature, you can add more than one text message to a campaign. Essentially, you can add ‘n’ number of follow-up steps to the initial message. A contact enrolled in a particular campaign will go through all the pre-established steps of the sequence. That’s not all, you can also see the metrics of the campaign step-wise. The metrics show the following information: the number of delivered messages, failed messages, and responded and not responded messages. All this information is available for the overall campaign and also for each of the steps.
Automation allows you to run campaigns without human intervention, and Emitrr excels when it comes to automation. At Emitrr, you just need to set up the automation once, and it will keep running. Each time a customer is added to a list specified in the automation, the campaign will begin for that customer. To make the campaign more targeted, you can try setting up auto-responders based on the stage of the campaign each customer is at. Emitrr is indeed the best app for group communication.
Integration with your existing CRM or EHR will help sync contacts to Emitrr along with its updated properties. The properties include information about the customer, such as their first name, last name, date of birth, last date of appointment, tags, etc. These properties can then be used as personalization tokens for the messages. This will help give the message a more personal touch. Now send personalized messages through one of the best group texting apps for business.
If you ever send department-specific mass text messages to your customer list, it would be incredibly helpful if these conversations get assigned to the team members of that specific department. They will be more equipped to deal with these conversations. With Emitrr, you can do it seamlessly and assign an entire group to a team.
Emitrr is the best app for group communication out there. When compared with its 11 competitors, Emitrr offers all the required group texting features, has the best support rating, doesn’t require a learning curve, and is reasonably priced. Emitrr can be used by budding and established businesses alike, with the support team ready to make customizations as and when required. Not only will you be able to reach out to your customers in an efficient manner, but you will also be able to achieve operational efficiency along the way.
What is the difference between a group text and a mass text?In a group SMS app, you create a close group where people can see each other’s responses and be a part of the conversation. On the other hand, when you send a mass text message to a large group of people, the message reaches them separately instead of a closed group, and each response that you receive will be a separate message thread with the concerned recipient. Mass text is also known as bulk text.
Can I add or remove people from a group text?Yes, you can usually add or remove people from a group text. The process varies by device and messaging app.
A group messaging app is a great tool that can help streamline customer communication for your business. If you are looking to finalise a group texting app for your business, then we suggest going for Emitrr, as it has everything you need for your business. If you want to take your communication game up a notch, then say a big yes to Emitrr. From a variety of features to robust customer support, it is indeed offering the best group texting services out there!!
